a little bit

    About Me

    I thrive at the intersection of people and marketing -- whether that means running live event activations, crafting outreach campaigns, building programs that bring a whole campus together, or shaping research into clear recommendations and materials stakeholders can actually use.

    From coordinating NBC Bay Area's Olympic coverage to co-developing a 36-page consulting info pack for FERNZ in New Zealand, I bring a detail-oriented, strategic, and people-first approach to everything I take on.

    University of California, Berkeley

    B.A. Media Studies (Digital Studies) — May 2025

    Fiat Lux Scholar · MLT Career Prep Fellow · Study Abroad: Victoria University of Wellington

    what i bring

    Skills & Expertise

    Event Planning & Logistics
    Community Outreach
    Sponsorship Coordination
    Multi-Channel Marketing
    Social Media Strategy
    Content Creation & Analytics
    Vendor Management
    Budget Tracking
    Campaign Execution
    Cross-Functional Collaboration
    tools of the trade

    Tools

    Canva · Google Workspace · Social Media Analytics · Alma/ILS · CaiaSoft · Kiva

    30%

    Engagement Growth

    25%

    Social Growth

    500+

    Students Reached

    10+

    Partners

    where i've been

    Experience

    Professional

    Library Assistant II / Student Assistant

    Northern Regional Library Facility, UC Berkeley

    Mar 2025 – Present

    Richmond, CA

    • Validate and update bibliographic records in Alma/ILS; process 800+ items and conduct inventory audits of 5,000+ materials using CaiaSoft.

    Community Engagement Intern

    NBCUniversal, NBC Bay Area

    Jun 2024 – Aug 2024

    San Jose, CA

    • Coordinated end-to-end event activations for community campaigns including 2024 Paris Olympics coverage, Clear the Shelters, and local cultural festivals.
    • Supported cross-promotional activations with 10+ local partner organizations by tracking sponsorship deliverables and coordinating meeting logistics.
    • Produced FCC quarterly compliance reports analyzing 150+ hours of programming data, achieving 100% regulatory compliance.

    Sexual Health Education Program Intern

    University Health Services, Tang Center

    Aug 2023 – Feb 2024

    Berkeley, CA

    • Planned and executed weekly outreach events and semester workshops reaching 100+ students with 90% positive feedback.
    • Developed evidence-based educational content distributed to 500+ students through cross-functional campus partnerships.
    • Built multi-channel marketing strategy driving a 30% increase in engagement and participation.

    Deeply Rooted Fellow

    Urban Strategies Council

    Jun 2022 – May 2024

    Oakland, CA

    • Organized community forums with 12 Oakland-based organizations and elected officials to facilitate resident-leadership dialogue.
    • Managed survey collection at 30+ community events; created trilingual educational materials and distributed 200+ health kits.

    Leadership & Activities

    Operations & Marketing Team

    The B-Side

    Sep 2023 – May 2025
    • Analyzed social media metrics to refine content strategy, driving 25% growth in following and event attendance.

    Editorial Team

    DIASPORA

    Sep 2023 – May 2025

    Berkeley, CA

    • Produced and published semesterly articles exploring Black identity, art, and culture through in-depth interviews and cultural research; collaborated with design and photography teams to create accompanying content for print and digital publication.

    Consultant

    Ignite Consultants · Wellington, NZ

    Mar 2024 – Jun 2024
    • Co-developed a 36-page info pack for FERNZ, synthesizing research on rainbow health and wellbeing inequities across New Zealand.
    • Conducted policy analysis and recommendation development across education, healthcare, intersectionality, workplace, and disability; helped shape stakeholder-ready findings presented to 7 health authorities and government ministries.

    Loan Manager & Consulting Associate

    Microfinance at Berkeley

    Aug 2022 – May 2023
    • Secured $10K in microloans for 3 entrepreneurs. Delivered competitive analysis, social media strategy, branded templates, and product launch roadmap for a local Oakland cafe.